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In What The Heck is Twitter and How Do I Market With It Workshop, we create a practical hands on training workshop for beginners who are looking to explore this popular social media marketing tool. In addition to hands-on basic training, we cover advanced social media tactics to help accelerate your learning of Twitter. Spend 1 day learning what takes most beginners many months to master. Who is this workshop for? Business owners and other social media practioners who want to explore this tool or wish to refine their social media strategies with Twitter. All attendees will also be given handouts and worksheets to accompany the teachings. Attendance is capped to ensure proper attention.

Topics to be covered

Beginners Session

1. Why Twitter
2. Case Studies of successful Twitter usage
3. Setting up your Twitter account and understanding the functionality- Live demo
   
4. Understanding Twitter language and features- Live demo
   

Advanced Session

1. Exploring Twitter management tools: Leveraging top Twitter tools for maximum productivity
2. Best practices in Twitter marketing: A roundup of tips and tactics that the experts adhere to
3. Exploring Twitter marketing tools: Other Twitter tools that you should use to compliment your usage
4. Twitter web strategy: Integrating Twitter into the rest of your online marketing campaigns (email, Facebook, website)
5. The basic principles of success with Twitter: Core tenets to live by

Class Schedule: 

• 9:30am to 10:00am: Sign in
• 10:00am- 12pm: Training and presentation-- Beginners Session
• 12-1pm: Lunch break.**
• 1-4pm: Training and presentation- Advanced Session

Specials

• Get $10 off the price of admission by becoming a fan of Sachi Studio page. Then comment in the comment box at the bottom of the Workshop page with the following text. We will personally email via Facebook a discount code for you to use.
  
  • "I want to the attend 'What The Heck Is Twitter and How To Market With It Workshop' because [finish sentence] http://ow.ly/sT4l"
• Or Bring 2 friends, you get in for free. Simply email us who the paid attendees are and we'll refund your money back

Because this is meant to be a hands-on practical workshop, we encourage questions from attendees and are capping the attendance level. All attendees will also be given handouts to accompany the teachings to reinforce learning.

About Your Instructors:

Kady Chiu: Owner of Kadidid- a marketing consulting firm focusing on enterprise 2.0 and change management. She helps companies shift through the culture changes into a more collaborative environment using social technologies. Kady is also the co-founder of 1Piazza, a web 2.0 community offering events to connect entrepreneurs and tech enthusiasts, creating a platform in the DC metro area to support the technical and startup communities. She was recently mentioned in the Washington Post as 1 of 5 women who are breaking down the digital divide. @kadidid

Dean Hua: Owner and Chief Web Evangelist of Sachi Studio- a web design and online marketing consultancy. His services include web development, content management systems, local search engine optimization strategies, Facebook engagement marketing, and blogging strategies. @hdean

• *TeqCorner Parking is available at the back of the building
• **Tysons Corner mall and other dining options is only half a mile away. We recommend brown bagging your lunch if possible.